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Target group:
e-commerce Magazin is aimed at decision makers and business leaders like general
managers, owners, departmental heads of sales, marketing, advertising, business
communications and purchasing as well as IT directors in all manufacturing, trade and
service industries. Additionally, e-commerce Magazin aims at anybody interested in IT
and its repercussions within the economy, like market researchers, universities, colleges,
educators, trade associations, organisations, government and administration.
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Brief description:
We define eCommerce as all transactions that empower electronic commerce via the
internet, that is, the ‘trade of goods and services online’.
Because of that, anybody responsible for buying, marketing, advertising, sales, customer
service etc. in any company, large, medium or small, will need to keep themselves intensively
informed about it so the company or organisation will be successful in this sector.
By using internet solutions for information and communication technologies, you aim to
realise eCommerce for your company or project. This means that you aim to trade, that
is offer, search, choose, buy and pay for goods, services and products online, exclusively
or additionally. By this, you contribute to the economic performance and efficiency of your
company.
The editorial team of e-commerce Magazin defines itself as mediators between suppliers
and their market and reports independently, competently and critically about current
trends, strategies, applications and solutions on the field of eCommerce, in a local,
national and even global context.
e-commerce Magazin aims to aid you in choosing, implementing, running and developing
solutions and systems for eCommerce that will in turn further the trade of goods and
services online.
Cost and profit orientation on the background of each relevant market are important
aspects of eCommerce.
Technological issues are presented on a comprehensible level and serve to further communications
between internal or external IT service providers and the business
decision makers.
e-commerce Magazin is a modern, professional magazine, immediately useful to
enterprises and entrepreneurs. As a result, this will be reflected in the operative and strategic
success of the company.The reports in e-commerce Magazin analyse market trends
and support its readers by comprehensively presenting complex contexts in practical
application. As a service, e-commerce Magazin offers useful market overviews and
checklists, rounded off by current information online. Thus, e-commerce Magazin offers
a basis for evaluating and using technology in your company, making you fit for the
future.
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